5 Ways to adapt SEO to Increase Highest Quality Visitors to your Website
- biznewideas
- Apr 2, 2021
- 5 min read
When you want to improve the performance of your website , remember that you have to focus on different factors at the same time. In digital life and marketing, we always tend to focus on one or two important elements, while there may be others that are just as important. If you want to do better in the SERPs, SEO alone will not help you. Your website needs to be well-designed, otherwise you run the risk of losing all the targeted organic traffic value you have created. SEO and web design work more seamlessly than many people might think. Their components are so interconnected and flowing together that, if implemented properly, your website visitors should not actually notice what you have created. They should simply crawl your site and search. Now the question is, what are the common elements between SEO and web design that make them work together? Carefully study these five methods that are used together.
Table of Contents
1 Mobile Friendly
2 understandable design
3 Website speed
4 Sitemaps
5 Gain users' trust
Mobile Friendly
Anyone with even a little bit of SEO or web design should be aware of the importance of making your website compatible with mobile.
In fact, if you have not yet had the time to do so, you are several years behind.
In 2015, Google announced mobile-like popularity as a major factor in ranking a site (half a decade ago).
Then, Google first introduced mobile listing in 2017. It's clear how valuable Google is to this feature, but many websites have not yet reached that conclusion.
The number of people searching on the desktop has been declining for several years, while the number of people searching on mobile phones is steadily increasing.
More than half of all web traffic comes from mobile devices, which means that more than half of your audience is likely to be on mobile phones as well.
Without a mobile-friendly website design, you would probably have lost half of your users by accident. This is a very large number.
A website with a high bounce rate sends bad signals to Google due to improper loading on your mobile phone or tablet, and this may cause your ranking to drop.
Understandable design
If you have worked hard to improve your SEO , you have probably spent a lot of time on content.
Some may not realize how much website design has to do with content, or at least its presentation.
Poor web design can make it impossible for your audience to come to your site to read it.
Pages with content blocks in weird places or too many links that have no specific purpose are essentially frustrating to an audience that has been able to access the site.
Why can't people get the information they want?
In some cases, you may have stumbled upon a website whose text was difficult to read due to poor page design.
For example, maybe a light text with a pure white background or a dark text on a black background. These horrible designs of websites often remind us of the mid to late 1990s.
But color is not always the issue. The text may be too large or too small, or not in legible font.
Just like websites that are not suitable for mobile phones, there are sites that are difficult to read on any device, including the desktop. These sites seem to be trying to get rid of people quickly.
Web designers know how to create websites that make it easy for users to use content, so they will make the most of the cost.
White space, line length and other additional elements such as images can all affect how people pay attention to your site. Also, remember people with disabilities and refer to a comprehensive web design template.
Website speed
Do you know what slows down your website?
It may have something to do with your web design . Website speed is one of the most important aspects of technical SEO and this is a major drawback for many websites.
If you do not get a good ranking, your website may be very slow and people will leave it quickly.
Never forget that page speed is a well-known ranking signal, so you should take the time to speed up your site by optimizing images, removing unnecessary plug-ins, allowing browser caching, and..
Now you may think that your website is loading really fast, but you still do not know how long people will have to wait. Ideally, your website should load in two seconds.
If it takes more than 3 seconds, half of the users who visit your site will probably leave it. Screen speed is more important on mobile devices because people expect to wait even less.
Page speed is not only important for users, but also for Google. The speed of your website affects Google's ability to crawl it.
If your page speed causes Google to crawl fewer pages, you will not get the same number of indexed pages.
When this happens, these pages will not be ranked at all. Ensuring website security through "https" encryption is essential.
Sitemaps
In the case of web crawling, web design can help in several ways. If you want search engines to be smarter about how your website crawls, an important element of this is the sitemap.
Your sitemap gives search engines a guide to all the pages and content on your website. This gives you the opportunity to tell search engines what the most important pages on your site are.
This is especially important for accessing larger websites as well as newer ones that may not yet have any external links .
In addition to their benefits to search engines , sitemaps also help guide users. A new visitor to your site can refer to your sitemap for a more convenient search.
Sitemaps also contain important data about your web pages to enable higher rankings.
Gain the trust of users
Unlike some other SEOs , in this case you can not really measure how much people trust your website. However, gaining trust is always a big part of getting a good ranking for your website. There is no doubt that most people make their decisions quickly and it is difficult to change their minds after submitting their opinion. Over the years we have become accustomed to seeing complete websites that offer great experiences to users. This is what we naturally expect to see when we open a website. We want to have a clean and tidy site so that we can move around easily and get the information you want quickly. We often think that only these types of websites seem reliable. If a website looks old or very difficult to use, most people will have a bad idea about it and may leave and never come back. You may have a product or service that is exactly what the audience is looking for, but your website does not convey that. A bad website can make your business or organization look weak. Conclusion SEO has the best connection with web design and improving web design is not a problem. Keep these things in mind when designing your website. This way you will soon be able to see the higher rankings you have always been concerned about. SEO your company / store site? How much time did you need? Have you tried methods to increase organic traffic and paid Google advertising clicks ? Share your experiences in this field with us. Our experts will answer your questions in the comments. Experts and specialists will increase your website ranking in Google. Enter your email / contact number on this page to consult with the team .
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