In any industry you work in, you should pay attention to the fact that the first step in a successful inbound strategy is to persuade users to visit your site. So, along with other important issues for business development, it is good. Make this a priority.
Media ad helps you run your business advertising campaigns on the most reputable Iranian websites and put your brand in front of your target audience.
In this article, we will describe the top effective ways to increase website traffic. By increasing website traffic, your brand will be known and as a result, its impact on the number of customers and ROI will be determined.
· Focus on The Quality Of Your Website Content, Not Its Quantity
Google does not care at all how many posts and content you have on your site, it is important how valuable and useful this content is for the user and what questions are answered from the user in one article. Have a special article.
· Write More Effective Guest Posts on Popular Websites.
Writing and posting guest posts is one of the strategies you can use to increase your website traffic. But the problem is that those who read the article often do not read the author and biography. One of the most important reasons is that the author's biography and blog address are located at the bottom of the post and few visitors see it.
If the reader does not see the author's biography in the guest post, they will not visit your site and your guest post has had virtually no effect on your site traffic.
A better way to make a guest post more effective is to introduce and link to the content of the post, including the content of the post. According to the backlink blog review, when we put the link of our blog-related content between the guest post content, 78% more traffic enters your site than the normal guest post mode.
Update old posts on your website.
A good strategy to maintain the quality of the site and increase inbound traffic to it is to update old posts. For example, if you have published a post about specific tricks in each area that have become obsolete or unused over time. You can update these posts to add new tips or delete unused tips as circumstances change. Don't forget to mention the time of your last update in the title of those posts. For example, if the title is "Effective Tips to Increase Website Traffic", change it to "Effective Tips to Increase Website Traffic in 2021". You can notify your website members by email of this update.
This strategy, while taking less time than preparing a complete article, can increase your site traffic by up to 50%. Also, by updating these pages, Google search results will be more for you.
Request an index in the Google search console of your website!
In the URL Inspection section of the Search Console, enter the link of the new content and click on the Request Indexing button to index the new content sooner.
Enjoy sharing your content on social networks!
No matter how rich your article is, in order to be seen more, you should share it yourself or try to get the link on the most visited sites. After publishing each post, share it on different networks.
Be active on social networks.
It is not enough to just have an account and publish your content on social media traffic and networks. If you want people to pay attention to your posts, you have to interact with them. Read their posts and express your opinion and sometimes publish posts other than the link to your blog content.
Use social media sharing links.
According to research on the behavior of users on social networks, people publish content that makes them look good and special in the community and among their friends. There are a few things to keep in mind:
Put yourself in the reader's shoes. What features should your content include to be shared on social media?
More content is shared between contacts that are more useful. For example, teach the audience something they can use.
Try to include topics that are more relevant to your audience and people who want to know about them in your list for content creation. We recommend using google trends and Twitter trends in this regard.
Including options and links for sharing are also essential on any website that you should pay attention to.
You can use to share on Twitter. Using this site, you can write text for the user to tweet and create a link for it. Then put this link on your post page. By clicking on the link, the user sees your suggested text for the tweet and can share it by tweeting. Using this tool, it also allows you to analyze the statistics and feedback of each tweet by the contacts.
Optimize your content with peer-to-peer keywords (LSI keywords).
We all know that the ways SEO is one of the best ways to increase traffic to a site. After providing Hummingbird algorithm of algorithms, Google (Google Hummingbird) Google keywords just do not pay attention to both families and words related He also pays attention and actually understands the subject matter of the content instead of saving the keyword. LSI is the words and phrases that relate to your keywords. For example, if you write content about social networks, words like the Facebook page, Twitter, LinkedIn, Instagram, follower, and. are related words.
Now how do we find this set of words for each topic and use them in our text? A good number of these words are predictable given the content. But there are more accurate tools for finding related words. By visiting the Altigraph site, you can get a complete list of related words for each topic.
· Get More Traffic to Your Site With "Content Conversion".
You can republish content or a combination of several pre-made and published content in another format (such as eBook, video, slide, etc.). By preparing and publishing videos of the content of your website on YouTube or similar Iranian sites, while you become better known, you also bring more Organic website traffic to your site.
Also read this learning block: email Marketing
· Prepare A Podcast
Listening to podcasts is one of those things that has its own audience. Therefore, preparing a podcast of published content or new content is a good way to get to know the audience. Another solution you can use is to share podcasts with other groups. In particular, collaborate with groups that regularly publish podcasts and enter their podcasts as guests. Contact podcasts to visit your website that converts as well.
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Introduce your website by publishing your posts on various blogs.
Connect with bloggers who are interested in your topics or have published articles on the same topics in the past few days. Email them. You do not have to ask them directly in the text of the email to publish your article. Just tell her what you have posted on her blog so far and give her the link. If they like your article, they will definitely publish it.
Motivate websites and blogs to publish your content by publishing content that is trendy or in the spotlight for any reason. You can design the content in the form of infographics or video and put your website address in it.
Publish your videos on LinkedIn.
According to research by the BuzzSumo team, LinkedIn is one of the fastest-growing social networks. Publishing content, especially video, on LinkedIn will have an impact on your website traffic. You can also post your videos on Facebook.
Publish long content!
The BuzzSumo team recently reviewed millions of posts and concluded that longer content (more than 1000 words) has more views and shares. Longer content (more than 3000 words) 28% more sharing than shorter content So increase your site traffic by publishing more complete content.
Optimize your website for mobile use.
This update means that Google counts the first mobile version of your website and sometimes does not even consider the desktop version of the website. Therefore, to increase targeted mobile traffic through organic search, you must optimize your website traffic for mobile.
Google has provided the free mobile tool The Mobile-Friendly Test.
This tool informs you about the optimization of the site for mobile by receiving the website address and also gives you suggestions for improving the site.
Add image and video between your content.
Try to include video, infographics, or text-related images in your content. In a review by the industry studies team, content with more images is 90% more shared in social spaces than image-free content.
6. Use the Question analyzer tool to determine the subject matter.
Another way to increase site targeted visitors is to answer questions that users are asked and search for. There is a free answer Public tool to find these questions, which we talked about in detail in the second step of this article. Selecting the right keywords in detail
Increase organic search CTR with solutions.
You do not need to be the first link in Google search to attract more traffic. You can rank second or third with higher CTR techniques. Also, increasing your CTR will put you in a higher position in Google rankings.
How to Increase Your CTR Link?
The meta content of my site is a very important point that we often overlook. For these reasons, pay attention to the following points:
- Add numbers to your titles.
Write attractive meta descriptions (descriptions shown under the title).
Use different titles and check their differences in CTR.
Bring your content keyword to the URL.
- Do not use the meta title of the subject!
Hold a webinar.
There are many interested people who would like to learn new content in various fields. Holding a webinar will increase the traffic to your site. Emails with the title "Last chance to register" can also be effective in reminding the registration and purchase deadlines.
Pay attention to on-page SEO.
Optimize your content according to the features of SEO. SEO techniques still have a good effect on being seen by search engines. Therefore, consider SEO methods in preparing content.
Choose long keywords.
The trend of choosing keywords now goes in the direction that you have to choose longer keywords to be more successful. One or two keyword keywords will not work. To target more users, choose long keywords to get more searches.
Interview leaders and influential people in your field and publish on your site.
By emailing people who are well-known in your industry, ask them to talk to you. No one likes to have their name mentioned in the media. If they have enough time, they will definitely respond to your email. So do not stop sending the email. Publish the interview on your blog. This will make your brand more credible. Increases the credibility of your site and gets good and high quality website traffic to your site.
Be sure to include email marketing in your strategies.
Currently, there are many startups that seek to introduce themselves and attract more customers by producing content, some of which are probably active in your industry and are your competitors. Most of these businesses try to use the latest methods and forget about the old methods. Email marketing is a very powerful tool that can have a huge impact on site traffic.
We recommend that you read the targeted Email Marketing Learning Block to learn more about it.
Of course, pay attention to the fact that you do not bother the audience by sending incessant emails. But sending friendly emails to specific and regular customers to remind them of new products can increase your site traffic.
Speed up your site.
We all never wait for thirty seconds for a site to load. Try to optimize your site technically so that the loading speed of the site is high. In this regard, the size of the embedded photos, page structure, and the function of the third-party plugin are important features in the speed of the site.
Invite more users to your site by creating a forum on your website.
Users often like to share their experiences on a variety of topics. Creating a discussion space, such as a forum, can attract a large number of people who are interested in your industry to your website. For example, the ability for users to create a page and ask a question. Of course, by creating this feature on the website, you should also pay attention to its management. Set rules for it and constantly monitor user activity.
Do not neglect Google Analytics.
Google Analytics is a great tool for examining different aspects of your site. Information such as which page of your site has the most visitors or what demographic characteristics of your targeted web visitors. Check Google Analytics data carefully. You can use this information in promotion programs and content strategy.
Check out competing sites in your industry.
Checking the competitor site is one of the most essential strategies for the website. Using the BuzzSumo tool you can check your competitor sites. This site examines the social performance of the sites and tells you what topics these sites have visited the most and most importantly more on the networks. They are socially shared. This way you can find out what users read and talk about the most. Then publish content on your website with these topics.
Publish listed content.
The bottom line is that according to Bozzuto's research, content with a list of titles is shared 6 times more than other posts. This type of content is one of the most popular content styles.
If you have any tips on increasing or using the site traffic, we would be happy if you share them with us in the comments.
Increase your traffic and Alexa rank with outbound marketing.
One of the techniques to increase traffic and create awareness of your brand is to start online advertising campaigns. In this way, you can introduce your products, content, and services to the largest Iranian sites through online advertising methods, and in addition to increasing site visits and improving rankings Alexa, boost your business sales as well. The image below shows an example of a matched advertising banner on the media platform.